Online Banking Mind Model Study
Vox issued a report titled “Banking Mind Model Study: A Customer Experience Analysis of Consumer Banking Industry Websites.” According to the report: “We compared the page elements and layouts of a...
View ArticleOnline Banking's Looming Measurement Crisis
According to research done by Aite Group, generating sales is the most important business goal for banks’ online banking efforts. And an overwhelming majority of banks say that ROI is a critical...
View ArticleToilet Paper And Online Banking
Bank Innovation Monitor released a study recently which proclaimed that “consumers show deep ‘love’ for online banking.” The study found that: “Only 3.8% of Americans over the age of 18 are not aware...
View ArticleTectonic Shifts In Banking Channel Preferences
The American Bankers Association (ABA) released the results of its 2011 survey of US consumers’ preferences of banking channels. The survey of more than 2,000 U.S. adults found that: 62% of adults...
View ArticleComscore’s 2011 State of Online and Mobile Banking
Comscore published its annual State of Online and Mobile Banking for 2011. Anyone in financial services with an interest in the online or mobile channels, payments, or marketing should check it out....
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